Good points, I think.
Most of our tri fit clients aren't regulars on ST, and a surprising number don't even know about this site. ERO, along with a few other companies (Louis Garneau, PowerTap, Profile Design), are going to partake in a project over the next few weeks where we take an "average" triathlete and see just how "ERO" we can make her. She's a mom, never much of an athlete, she'll never likely sniff a podium, but she very much represents the majority of newer triathletes. She recently borrowed a power meter, and noted she was using more watts to go slower than her friends. I thought it was pretty cool that she noticed, and it re-enforced in me that position, aerodynamics, equipment choice, proper training, etc. are important for everyone, not just the pointy end of the sword. Virtually everyone, no matter how "fast" they may be, cares about getting the most out of themselves. I do see the industry going after them, but perhaps there's a better way.
As for credibility of aero test claims? Well, I've posted on that many times now; testing one frame vs another is silly. Heath is right, find your position, and then get the bike that allows you attain it. Frames are far down the list of importance if you're looking strictly at aero drag. Weight - who cares? We're beyond weight at this point.
Jim Manton /
ERO Sports