RobInOz wrote:
I’ve found these discussions far more interesting than the Iron Cowboy adventure itself.
To me, the Iron Cowboy is the Kim Kardashian of Multisport. He has created himself as a marketable product. We think of the Iron Cowboy as just James Lawrence, but he has made it into an organisation. He is the CEO and the face of the organisation. As far as I know, the organisation known as the ‘Iron Cowboy’ is the only source of income for his family. His family are all employees of the company (maybe not with the IRS, but effectively they are). He’s been going for a few years now, so I’d be surprised if he didn’t have other employees outside of his immediate family - eg. The lead rider who he drafts behind. Note that I’m not saying the Iron Cowboy is a registered company, rather that is how he is treating it.
Triathlon Taren did a video with James showing off his HUGE gym. Cannot remember the exact details (and don’t want to watch that video again), but he runs a fitness/boot camp like squad. So obviously these people pay to train with/under him. He was also running several different events that would have produced income. The success of all these endeavours requires him to maintain his level of fame.
Another poster noted that he hasn’t done a ‘real’ triathlon in over 6 years. Fact is, he is not fast. For someone who doesn’t have limitations on how much they can train, I would call him SLOW. James likes to see (and promote) himself as a Superhero. So doing a ‘real’ triathlon against other competitors does him (nor his organisation) any favours.
His 50/50/50 effort is done. Would have made a nice amount off Netflix, but that is all over. He needs something else to keep the money flowing in. So 100 in 100 is the obvious next step.
Some people have mentioned that it must be nice to have that much time off work. Or, how can you neglect your family for so long. This IS his work, and he is working with his family. I’d suggest that on this adventure he is engaging more time with his family than a lot of us.
What he is producing at the moment is a ‘Reality TV’ program. Adding the Guinness Book of Records makes it more appealing to viewers. Pissing off a lot Slowtwitch forum readers means that by Day 19 he has already generated 27 pages of discussion. How many people only know about this event because the topic hasn’t left the forum’s front page in 20 days?
Rait Ratasepp’s efforts are a million times more impressive. But until this thread, how many people knew about it. Would he have been far more famous if he had created some controversy rather than simply obey all the rules and go really fast. The Iron Cowboy is only interested in generating publicity, because that is what makes him (and his family/organisation) money.
To put it in context:
- No foreign specatators allowed at Olympic games, no thread on ST
- Ageless Cameron Brown racing again at IM NZ next week (if it is on), no thread on ST
- NCAA Swimming championships happen, not a whince on ST (yes, an actual indoor amateur sport event happened)
- Froome starts his come back at UAE tour, not a single thread on ST
- Wout Van Aert and Mathew Van Der Poel get beaten at Milano San Remo yesterday, no threads
- Over 16K views and 650+ posts on this thread.
Who is the winner on ST?
in 15 days of IM's James did more exercise than I had all year. I think that aspect is cool. The guys in Paris Nice had a "24 hrs" training week, which James does in 1.5 days and yes, James is barely breaking a sweat, but when you look at it in this context, its crazy. With 16-17 hrs training days, James probably max's out at 6 hrs per night of sleep (maybe). This part is the most impressive. Whenever I do a 5-6 hrs training day, it takes me forever to get going the next day. There is no way I could get in the pool and knock off a standard 3800m swim in EXACTLY THE SAME TIME, daily for 20 days in a row.
All the misrepresentation part of what an Ironcowboyman is or not (he did just fished two decas of Ironcowboyman) is annoying as hell (I don't like his misrepresentation, but we're in 2021, and the values today on what people claim have just been watered down all around by social media and the internet. Just during this pandemic, I have had friends say they did PB's in all kinds of things and when I ask if they stopped their GPS for breaks, or traffic lights the answer is "Its on autopause" meaning they get a break. In real racing the clock keeps going.