That opportunity will be short lived and Lance will extract the premium proceeds, as a result WTC will see little benefit. Further, that benefit will do nothing to improve its value (remember its owned by private equity, which wants to grow and sell) in the eyes of the marketplace that matters. WTC is not going to pave the way for Lance to simply walk-in, line up next to the pros, and race unless he has a pro-card and has qualified through their system (possible, but seems remote). If WTC is not going to benefit financially in the long run, and no one has articulated a basis for how it will, then Lance will race with the AGers (again if he qualifies) and life will go on.
Lance is in the business of Lance, not in helping others make money off him.
Lance is in the business of Lance, not in helping others make money off him.