I just picked up Triathlon Magazine Canada. I see reviews for $4400 Zipp wheels and $18K Trek Speed Concept.
Now imagine you're the fitness enthusiast who started getting active. Sure you pick up the local tri rag because it is talking about winners of that mythical event in Hawaii, and you open it up and all you see are Ferrari and Bentley category hardware being reviewed. At that point, its more like, "I thought downhill skiing or golf were insane....I think I will stick to cross fitting it at the gym"
All the talk is so World Championship, high end gear, super shoe, super bike, super gear focused, that the new arrival would likely open it up and just say, "seems way complex and expensive, I think I will pass"
Sometimes I feel with all the focus on expensive tech, expensive "world events" we lost the soul of the sport; At the local race, with basic gear.
Oh and coincidently Kevin McKinnon the editor of said magazine was in the rack next to me at my first race a long while back when he was a pro and I was a first timer. But he is not the only one all in on the top end!!!
Now imagine you're the fitness enthusiast who started getting active. Sure you pick up the local tri rag because it is talking about winners of that mythical event in Hawaii, and you open it up and all you see are Ferrari and Bentley category hardware being reviewed. At that point, its more like, "I thought downhill skiing or golf were insane....I think I will stick to cross fitting it at the gym"
All the talk is so World Championship, high end gear, super shoe, super bike, super gear focused, that the new arrival would likely open it up and just say, "seems way complex and expensive, I think I will pass"
Sometimes I feel with all the focus on expensive tech, expensive "world events" we lost the soul of the sport; At the local race, with basic gear.
Oh and coincidently Kevin McKinnon the editor of said magazine was in the rack next to me at my first race a long while back when he was a pro and I was a first timer. But he is not the only one all in on the top end!!!