I have always wanted to ask this question to get some more ideas, but thought it too "girly" for the main ST forum. This is perfect!
I swear by the Tri Swim shampoo and conditioner. I like the way it smells, and it really seems to get the chlorine out better than regular shampoos. This may sound bad, but I don't shampoo my hair after every swim (I'm in the pool 5-6 days per week). I rinse it well, and use conditioner like I would shampoo on alternate days.
One product I've found and LOVE LOVE LOVE is a leave-in product called ReSami Miracle Hair. I saw it advertised on the Swimming World website and decided to give it a try for my 11 year old daughter. She is a swimmer and has very long hair, and her hair was becoming quite damaged. The stuff is AMAZING! I started using it on myself as well. It's expensive, but especially for long hair it's well worth it.
http://www.salonweb.com/resami/capsules.htm Body wash -- anything super-moisturizing. I think I have something by either Dove or Aveeno right now. I second the idea of layering on the moisturizer while your skin is still damp. I also use the Olay Regenerist and have some Aveeno facial moisturizer in my car to use right after practice.
Now, if only anyone had a sure-fire cure for goggle-induced raccoon eyes! I think they're permanent, unfortunately. :-(