I disagree. I think that Kraft foods is vying for worst (parenting) commercials. They have one where a mom is chasing her daughter through the house saying "You have to take one more bite of (whatever food)". Then it switches to the girl sitting calmly at the table eating Mac and Cheese. Another one has two kids in the back of the car fussing and aggravating each other. Instead of the mom telling them to be quiet, she gives them food to silence them.