"Are you going to suggest that if I need a "custom" 53.8 frame size then I can't be adjusted to fit a stock 54 cm size? "
Custom bikes are more involved that just adjusting the seat tube height. What if you want a 57 in the vertical dimension, but a 55 in the horozontal, but still want the 72 degree STA and a reasonable 120mm stem? Now, the number of stock bikes that would actually fit is very limited, so now you are limited on your selection. What if you wanted one that was exceptionally stiff, but vibrated at a frequency that made riding a bit more comfortable over 100 miles? Now, how many stock bikes are left? Now, lengthen the wheel base a little, because you want to do some touring on it - not road racing. How many are left now?
Also, if Cervelo made custom bikes, do you think the riders would still ride stock? Just a question...
Custom bikes are more involved that just adjusting the seat tube height. What if you want a 57 in the vertical dimension, but a 55 in the horozontal, but still want the 72 degree STA and a reasonable 120mm stem? Now, the number of stock bikes that would actually fit is very limited, so now you are limited on your selection. What if you wanted one that was exceptionally stiff, but vibrated at a frequency that made riding a bit more comfortable over 100 miles? Now, how many stock bikes are left? Now, lengthen the wheel base a little, because you want to do some touring on it - not road racing. How many are left now?
Also, if Cervelo made custom bikes, do you think the riders would still ride stock? Just a question...