500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Apples and oranges. Peloton’s valued at, what, $45 Billion? Can’t compare Peloton with Ironman. Not remotely the same kinds of companies.
And honestly, I would say their top instructors are easily more valuable from a business and financial perspective than Ironman pros. They drive subs. They drive revenue. Big revenue. And it can be easily measured.
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Apples and oranges. Peloton’s valued at, what, $45 Billion? Can’t compare Peloton with Ironman. Not remotely the same kinds of companies.
Not related at all…and kudos to anyone trying to do work…but I always think it’s cute to see people post their Peloton workout on Facebook with quotes like “beasted that ridiculous workout”…and the Peloton summary says “165 kilojoules”.
I guess their instructors make money because they make Peloton make money.
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Not sure what your point is. Triathlon has been and is a labor of love. When regular people start paying to become Peloton instructors then we have a discussion. People pay to do triathlon = people don’t pay to be Peloton instructors. At least not yet.
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Apples and oranges. Peloton’s valued at, what, $45 Billion? Can’t compare Peloton with Ironman. Not remotely the same kinds of companies.
Not related at all…and kudos to anyone trying to do work…but I always think it’s cute to see people post their Peloton workout on Facebook with quotes like “beasted that ridiculous workout”…and the Peloton summary says “165 kilojoules”.
I’ve never seen this!! Would love to have a good chuckle at their expense. Maybe I’ll browse #peloton on Instagram
supply and demand.
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Apples and oranges. Peloton’s valued at, what, $45 Billion? Can’t compare Peloton with Ironman. Not remotely the same kinds of companies.
And honestly, I would say their top instructors are easily more valuable from a business and financial perspective than Ironman pros. They drive subs. They drive revenue. Big revenue. And it can be easily measured.
Definitely agree that they’re not one in the same. I would never hint at that. One stock is a moneymaker the other one seems to be destined to be flat trading if you’re lucky.
On the instructors side, it’s not that much different in terms of what it takes to get there.
Top athletes need to be:
- Charismatic & Sociable
- Camera ready
- Have a large following
I honestly wouldn’t have guessed that an instructor drives subs. In my personal experience, I wouldn’t sign up for peloton bc an instructor is there. I’d stay in peloton because I took a liking to an instructor’s style. But that’s just my experience. What I’m getting at is I don’t know how I would have known a spin instructor before joining a platform of any kind.
And?
And?
Cool thoughts bro
.
supply and demand.
Huh?
It’s hard to see how they get to $500K for a spin instructor. There has to be hundreds, if not thousands of qualified and good instructors who would gladly do it for 1/2 to 1/3, even 1/5 of the price. Most pro cyclists don’t make anywhere near that kind of money and they are a much rarer talent.
https://connectthewatts.com/...tter_impression=true
500k for senior instructors… granted that may be creme de la crop but still that’s top money in tri.
Thoughts?
Sounds like the market is driving the price/salaries.
It’s all about value. Clearly the Peloton instructors bring a lot of value.
Matt Wilpers has 155k Followers on instagram. That’s more than 99% of Male Pro triathletes. What does Matt do? He’s a Peloton instructor. He’s also a multi-sport coach as well and re-launched his coaching services as Team Wilpers. But, would he have 155k instagram followers if he was just a rando age grouper that also coached people on the side?
Kendall Toole-338k Followers
Ally Love-544k Followers
Christine D’Ercole-130k Followers
Emma Lovewell-347k Followers
you probably get my point by now.
Not related at all…and kudos to anyone trying to do work…but I always think it’s cute to see people post their Peloton workout on Facebook with quotes like “beasted that ridiculous workout”…and the Peloton summary says “165 kilojoules”.
Funny thing is that what Peloton is offering isn’t necessarily the way you get stronger as a cyclist. What they offer is intensity all the time - they’re selling the feeling of a good workout, when what you need is lots of easier workouts with the some intensity sprinkled in.
Sure, if you’re coming off the couch, anything is bound to make you more fit. But if you want to get stronger as a cyclist once you’re reasonably fit, this isn’t the way to do it.
165kj may actually be closer to the mark for most of us!
It’s all about value. Clearly the Peloton instructors bring a lot of value.
Matt Wilpers has 155k Followers on instagram. That’s more than 99% of Male Pro triathletes. What does Matt do? He’s a Peloton instructor. He’s also a multi-sport coach as well and re-launched his coaching services as Team Wilpers. But, would he have 155k instagram followers if he was just a rando age grouper that also coached people on the side?
I’m not talking about age groupers. I’m talking about top instructors vs top elites.
Your point stands regarding value. Random age groupers aren’t in it for the money. Top elites are (since it’s their job).
The other part of what I’m saying is I wouldn’t have guessed 500k. I would have guessed $100k to $150k max. I don’t know their schedules or how many hours they put in on screen vs planning workouts vs pumping people up on insta.
Not related at all…and kudos to anyone trying to do work…but I always think it’s cute to see people post their Peloton workout on Facebook with quotes like “beasted that ridiculous workout”…and the Peloton summary says “165 kilojoules”.
That’s so awesome.
It’s funny, there’s a woman I casually know who is big into lifting (and seems pretty good at it) and will post things about how much she deadlifted or something. She also does some spinning and will post stuff about, so kind of as a joke I posted something like “What’s your FTP?” (kinda of like a “Watcha benching?” comment) and she had no idea what I was talking about (which is fair). But yeah, it is funny to people post their hyperbole about something and then post actual objective measurements that make it clear the hyperbole is a bunch of bull.
Gotta run, I’m about to beast mode a 30 minute 5K.
It’s all about value. Clearly the Peloton instructors bring a lot of value.
Matt Wilpers has 155k Followers on instagram. That’s more than 99% of Male Pro triathletes. What does Matt do? He’s a Peloton instructor. He’s also a multi-sport coach as well and re-launched his coaching services as Team Wilpers. But, would he have 155k instagram followers if he was just a rando age grouper that also coached people on the side?
Kendall Toole-338k Followers
Ally Love-544k Followers
Christine D’Ercole-130k Followers
Emma Lovewell-347k Followers
you probably get my point by now.
How many followers did they have before they were on Peloton and having themselves put in front of that audience?
Big difference in terms of what it says about your actual brand value and what you are bringing to the table.
I’m not talking about age groupers. I’m talking about top instructors vs top elites.
Your point stands regarding value. Random age groupers aren’t in it for the money. Top elites are (since it’s their job).
The other part of what I’m saying is I wouldn’t have guessed 500k. I would have guessed $100k to $150k max. I don’t know their schedules or how many hours they put in on screen vs planning workouts vs pumping people up on insta.
I guess what I’m saying is that the platform that those instructors bring is similar to or above the top triathletes. Then you tie in their direct value, it’s very easy to judge because the instructors all have schedules and some of these instructors have 10-15k people in their class live. Whereas per race how many people choose a race because of a specific pro? (Handful)
Peloton is able to measure the value of their instructors likely to the hour. A sponsor of a triathlete has no idea, generally.
How many followers did they have before they were on Peloton and having themselves put in front of that audience?
Big difference in terms of what it says about your actual brand value and what you are bringing to the table.
Hard to know, but I bet Peloton is leveraging that extra reach and see it as an extension of their own brand.
Not related at all…and kudos to anyone trying to do work…but I always think it’s cute to see people post their Peloton workout on Facebook with quotes like “beasted that ridiculous workout”…and the Peloton summary says “165 kilojoules”.
Funny thing is that what Peloton is offering isn’t necessarily the way you get stronger as a cyclist. What they offer is intensity all the time - they’re selling the feeling of a good workout, when what you need is lots of easier workouts with the some intensity sprinkled in.
Sure, if you’re coming off the couch, anything is bound to make you more fit. But if you want to get stronger as a cyclist once you’re reasonably fit, this isn’t the way to do it.
165kj may actually be closer to the mark for most of us!
that is true for most peloton classes, but they also have the “power zone” classes which people like Matt Wilpers do and is a lot more similar to trainerroad type workouts.
they are also building training plans, so you can see how they are trying to reach to broader audience including real cyclists
but for the people that just want the high of “hard” workout (whatever kj that is), you are totally right, and that’s the core business of every spin class
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I’m not talking about age groupers. I’m talking about top instructors vs top elites.
Your point stands regarding value. Random age groupers aren’t in it for the money. Top elites are (since it’s their job).
The other part of what I’m saying is I wouldn’t have guessed 500k. I would have guessed $100k to $150k max. I don’t know their schedules or how many hours they put in on screen vs planning workouts vs pumping people up on insta.
I guess what I’m saying is that the platform that those instructors bring is similar to or above the top triathletes. Then you tie in their direct value, it’s very easy to judge because the instructors all have schedules and some of these instructors have 10-15k people in their class live. Whereas per race how many people choose a race because of a specific pro? (Handful)
Peloton is able to measure the value of their instructors likely to the hour. A sponsor of a triathlete has no idea, generally.
The only way to assess the value of an instructor (let’s say replacement value to use a sports analogy) as compared to the value of that time slot on the schedule would be testing (swapping out different instructors) to see if attendance changes. What you are saying is something like, the only reason that someone watches some network news show is because of the anchor. Yes a good (or bad) anchor moves the needle a little bit, but there are people who just want to watch news at a certain time and they are going to watch as long as any anchor (who can perform within some fairly broad range of “normal ability”) is on. So most of the viewers are due to circumstances, not because of a particular person.
I have to be at work at 8 am. My “favorite” spin instructors class moved from 6:30 am to 9:30 am. Am I going to stop working out in the 6:30 am slot because there is a different instructor?