It is amazing to me that respected members of academia can let themselves be bought off like this.
"Eileen T. Kennedy, president of the Smart Choices board and the dean of the Friedman School of Nutrition Science and Policy at Tufts University, said the program’s criteria were based on government dietary guidelines and widely accepted nutritional standards. "
The article goes on to say she is not paid for participation in the program. I call BUULLSHIT. She is risking her academic and professional reputation for what then? Because fruit loops are better than donuts???
When I saw that article earlier this week I just laughed. Let’s continue the obesity epidemic by fooling people into thinking that junk food is actually good for you because it is fortified with a microscopic amount of vitamins. Just like insurance companies, pharmaceutical companies the food industry has a BIG lobby…
When I saw that article earlier this week I just laughed. Let’s continue the obesity epidemic by fooling people into thinking that junk food is actually good for you because it is fortified with a microscopic amount of vitamins. Just like insurance companies, pharmaceutical companies the food industry has a BIG lobby…
I get the idea of big business buying off governement reps by lobbying, donations etc. I may not like it but I get it. What I cannot understand is how a “dean of nutrition” from a major school can be the head of such an industry program. Apparently she is not even getting paid for it, although I doubt it. How can someone destroy their own reputation like that. Her justification is … “hey, better fruit loops than doughnuts”. Insane. Better you eat feces than rat poison, but that won’t makeme put a red check mark on the pile I left behind this morning.
Absolutely shameful, not surprising. But this goes right back to people being too lazy to take the time to read the labels and/or possibly not having enough knowledge to understand the information if they do read them. If more folks did that and adjusted their purchasing behaviours to match, you can bet companies like pepsico and fritolay would drop this charade of “smart choice” labeling.
I like the idea of non-company-proprietary (ugh that’s a mouthful) labeling - sort of an industry standard - but there is NO WAY you could get consensus - it would have to be dictated by Govt.
Oh wait - we already have that - it’s on the side of the box.
When I saw that article earlier this week I just laughed. Let’s continue the obesity epidemic by fooling people into thinking that junk food is actually good for you because it is fortified with a microscopic amount of vitamins. Just like insurance companies, pharmaceutical companies the food industry has a BIG lobby…
I get the idea of big business buying off governement reps by lobbying, donations etc. I may not like it but I get it. What I cannot understand is how a “dean of nutrition” from a major school can be the head of such an industry program. Apparently she is not even getting paid for it, although I doubt it. How can someone destroy their own reputation like that. Her justification is … “hey, better fruit loops than doughnuts”. Insane. Better you eat feces than rat poison, but that won’t makeme put a red check mark on the pile I left behind this morning.
so glad I was not drinking any fluids when I read that or I might have spewed all over my keyboard.
I can only imagine that this Dean is under political pressure - university politics and hospital politics are awful - put the 2 together and it is a nightmare, ergo academic medicine is full of all sort of bullshit. She likely likes her position and likes that they have some ‘power’ and justifies it by thinking in the future she can do more (ha).
I am telling you over the last few years I feel like we are living out ‘Atlas Shrugged’
“Froot Loops is an excellent source of many essential vitamins and minerals and it is also a good source of fiber with only 12 grams of sugar,” said Celeste A. Clark, senior vice president of global nutrition for Kellogg’s, which makes Froot Loops. “You cannot judge the nutritional merits of a food product based on one ingredient.” Dr. Clark, who is a member of the Smart Choices board, said that the program’s standard for sugar in cereals was consistent with federal dietary guidelines that say that “small amounts of sugar” added to nutrient-dense foods like breakfast cereals can make them taste better. That, in theory, will encourage people to eat more of them, which would increase the nutrients in their diet.
Dr. Clark, who is a member of the Smart Choices board, said that the program’s standard for sugar in cereals was consistent with federal dietary guidelines that say that “small amounts of sugar” added to nutrient-dense foods like breakfast cereals can make them taste better. That, in theory, will encourage people to eat more of them, which would increase the nutrients in their diet.
So, we put more sugar in it to make it taste better, that way they will eat more of it. Since it’s “healthy”, and since they are eating even more, they are even more healthy than if they only ate a little bit of it. Priceless!
How about we eat an apple. Wouldn’t that increase the nutrients in their diet?
When I saw that article earlier this week I just laughed. Let’s continue the obesity epidemic by fooling people into thinking that junk food is actually good for you because it is fortified with a microscopic amount of vitamins. Just like insurance companies, pharmaceutical companies the food industry has a BIG lobby…
I get the idea of big business buying off governement reps by lobbying, donations etc. I may not like it but I get it. What I cannot understand is how a “dean of nutrition” from a major school can be the head of such an industry program. Apparently she is not even getting paid for it, although I doubt it. How can someone destroy their own reputation like that. Her justification is … “hey, better fruit loops than doughnuts”. Insane. Better you eat feces than rat poison, but that won’t makeme put a red check mark on the pile I left behind this morning.
