It was our pleasure to meet with Scott USA’s Scott Montgomery here at Bikesport yesterday evening. Scott has been a pivotal personality in the cycling industry with Cannondale, among others, and now as the General Manager and Vice President of Scott USA.
We chatted about the new Scott PLasma triathlon bike, Steve Larsen, the market in general and riding bikes.
Scott USA is practicing a top-down marketing penetration beginning with their support of the Saunier-Duval Pro Cycling Team with the Scott CR1 in the Tour de France and now with the new Plasma triathlon bike.
It will interesting to watch Scott USA’s growth continue, probably more rapidly, through 2006. These guys are an emerging brand to watch.
Thanks to Scott and our new outside sales rep from Scott USA, Kelly O’Brien, for stopping by.