Ironman Triathlon to Get Less Exclusive
Wall Street Journal
The owner of Ironman—the legendary 141-mile triathlon—will launch a series of shorter races next year in a bid for greater dominance of the fast-growing sport.
But the move risks stirring controversy among athletes who prize the exclusivity of the Ironman brand…
I’d be happy if they launched a series of well run ITU style Olympic races. But I’m guessing it’ll be a series of overpriced events horning in on the fun local events.
I didn’t know the Ironman brand was purchased by a P.E. Firm…
As a banker at a large bank get ready for the brand to slowly diminish at the cost to expand revenues to a larger pool of customers…this is sad. Seriously.
I’d be happy if they launched a series of well run ITU style Olympic races. But I’m guessing it’ll be a series of overpriced events horning in on the fun local events.
I have no interest in drafting, but I do like the Olympic distance which is basically non-existent where I live.
This is what I hear Hy-Vee will be next year. If they keep the prize money the same as the past, I think it could get interesting.
Edit: I just read the article, I didn’t mean to be Captain Obvious.
Cant blame them for getting into short course. Probably much more profitable.
I really hope people start getting 1/4 of the M-dot lgo tattooed on their leg once they finish an Oly.
that is old news. Was announced months ago that they are moving into that market.
It will be interesting to see what becomes of some of the more established SC races in the US. I suspect some of them will become IM25% races.
It’s the end of the world as we know it.
and I feel fine.
So do they think people will spend extra bucks to do a dot.com version of the home town oly? Good luck.
Ironman Triathlon to Get Less Exclusive
Wall Street Journal
The owner of Ironman—the legendary 141-mile triathlon—will launch a series of shorter races next year in a bid for greater dominance of the fast-growing sport.
But the move risks stirring controversy among athletes who prize the exclusivity of the Ironman brand…
They don’t own Ironman5150.com. I just bought it hah. ME 1 - IRONMAN 0.
OMG A few weeks ago I threw a post out here about WTC moving into Oly distance and jokingly referred to the IM 515. They must be reading our posts:
HEY FERTIC MOVE THE POCONO RACE TO SEPTEMBER!!!
They don’t own Ironman5150.com. I just bought it hah. ME 1 - IRONMAN 0.
This just made my night. I literally spit my dinner out laughing.
They don’t own Ironman5150.com. I just bought it hah. ME 1 - IRONMAN 0.
This just made my night. I literally spit my dinner out laughing.
The good thing is, I’m not even kidding. I really did buy Ironman5150.com.
Love it.
I know. i looked.
I’m not one of these whiny anti-capitalist WTC haters (I’ve always figured if you don’t like it you are free to spend your money elsewhere).
But damn it’s fun to stick it to the man sometimes.
I know. i looked.
I’m not one of these whiny anti-capitalist WTC haters (I’ve always figured if you don’t like it you are free to spend your money elsewhere).
But damn it’s fun to stick it to the man sometimes.
I’m not really sticking it to them— I just hope they offer to buy it from me hah.
but, are they going to have Mike Reilly out there screaming “YOU are an Ironman, well sort of, fuck it, YOU are a 25%IRONMAN!!”
.
Looking at the logo in www.5150.com, it looks like the new tattoo will be a red lower-case “i”.
“So that’s your new new ink? A red lower case ‘i’? Is that some sorta new Apple fanboy thing?”
“No!” pfft “It means I’m an ‘Ironman’. I just did an Ironman Triathlon.”
“Oh, I thought Ironman was that Timex logo thing. Yours doesn’t look like that.”
“My Ironman was different. It’s new. That’s why my tattoo is different too. It’s new & cool.”
“What do you mean your Ironman was ‘different’?”
“Just different. You wouldn’t understand. But it was an Ironman race, so I’m an Ironman now too.”
“But why a lower case ‘i’? That looks stupid.”
“YOU SHUT YOUR MOUTH! I’M AN IRONMAN, DAMMIT!”
Good times, good times…
Cheers, Chris
Not a big fan of 5150. Sammy Hagar sucks. David Lee Roth is the only true lead singer of Van Halen.