How does that product stack up to:
https://www.airofit.com/ for example?
That is not a tool to increase VO2max but rather improve lung function which would then lead to improved performance?
Yes, it’s basically a resistance training device for inspiratory and expiratory muscles. They’ve been used successfully with individuals that have been relegated to mechanical ventilators for extended periods (i.e., where there’s massive atrophy of those muscles). However, in any reasonably healthy human, lung function is not a limiting factor in endurance performance.
Edit: but if they wanted to pay me a lot of money, I’d definitely be willing to discover that it improved my performance.
I see. Some of their claims also argues that many people chest breath instead of belly. I for one does this sometimes, and tgen take some deeper breaths to get back on track. But i guess that would still not be the limitimg factor as that would be the heart? But if the lungs couæd oxygenate more blood wouæd that not help too?
Well, first, more robust inspiratory and expiratory muscles would not contribute to increased blood oxygenation, unless we literally could not move air in and out fast enough. And that doesn’t appear to be the case at all (in normal healthy humans), insofar as performance or arterial blood oxygenation is concerned. However, if arterial oxygenation was a limiting factor (i.e., in low oxygen-pressure systems at maximal exercise, which are really only experimental conditions), lung variables of interest would be oxygen diffusion capacity and blood transit time in the alveolar capillary system. Neither of those would be influenced by more highly trained inspiratory/expiratory muscles. But yeah, in the real world of healthy humans, we don’t think that arterial oxygen saturation limits performance, and ventilatory capacity certainly does not.
Edit: as long as nothing has changed in the last 10 years, the consensus among exercise physiologists is still that VO2 max is primarily limited by cardiac output. That is, the maximal amount of blood that your heart can move in a given amount of time. And that’s usually expressed in liters per minute.