Walmart selling for $199 and it includes $50 gift card with purchase. it’s only a white edition but not a bad deal.
http://www.walmart.com/msharbor/ip/GoPro-HERO3-White-Edition-Action-Camcorder-with-Bonus-50-Walmart-Gift-Card-Bundle/32291407?_refineresult=true&_be_shelf_id=1381&search_sort=100&facet=shelf_id%3A1381&sent_time=1417082037000&campaign_id=mbb-2135201_00000&e_id=d7ee845f4bd28612eff716ed958d7217&veh=mweb:eml