Macca's Biest Tattoo

Does anyone know the story behind Macca’s “Biest” tattoo and the “Biestmilch Seven”? It’s a very unique image and I’m curious of it’s background and what it represents.

http://www.biestmilch.com/typo3temp/pics/602e56a393.jpg

I found this at http://www.biestmilch.com/en/main-page/biestmilchs-seven.html

Biestmilch’s Seven is the name of the new company of Biestmilch. It was founden last year and is made up of 6 people and the Biest, which yu already know of course.

Biestmilch’s Seven stands for a team and for individuals, that share the Biestmilch vision. They stick together with the goal of giving this unknown being with is enormous power, exactly what it deserves. For decades now Biestmilch has suffered the fate of an outcast. We, the Biestmilch’s Seven have lined up to change this. On the BIESTMILCH-SEVEN-BLOG you can trace the individuals.

Biest was born in December 1999. It was supposed to become a dazzling creature, a creature without connection to any particular world. It is a wonderer between the worlds, neither devil nor god, neither animal or human. Anyhow many see it as a cow or a devil. Maybe that is because Biestmilch is from cows. So the setting for interpretation was rather suggestive after all!
Since then the Biest has remained a »Flatliner«. It could not discover space for itself as such and we could not help him up until now. But together with Biestmilch’s Seven he will emerge into space. Not an easy task i might add, after so many years of being used to being flat.-----

Macca posts occasional blog entries here: http://www.biestmilch-seven.com

So who are the Biestmilch Seven? What does Macca have to do with them?

No idea but the first thing that came to my mind was Tom Cruise and Scientology.

Cool blog, it’s good to be exposed to creative thinkers. I can’t help on the Biest though.

They were handing out tattoos on the pier in the days leading up to the race.

Wear a tattoo, get a shirt.

Obviously, Macca wanted a free shirt!

That company has been around for a while and has been involved with quite a few triathletes.

Biestmilch is a product from Germany that Lothar Leder introduced Macca to several years ago. It sounds like it is basically a supplement (Macca calls it a “food”) that he takes for enhanced recovery, health, and nutrition.

As far as the tatoo, maybe it’s a logo of the company.

http://www.youtube.com/watch?v=Vp0oV_fDg50

Ray