I’m normally not a vocal WTC cynic but look at the left sidebar:
- Who’s picture is missing?
- What to all the the pictures have in common? (hint: look at the right sidebar)
it’s business… capitalism… it’s marketing… it’s the fact that kswiss bought the background advertising space i.e. notice they are the same tint and shade of smokey grey/green…
it’s whatever you want to call it but bottom line: it’s kona race day, mate, give the wtc bashing a break, please?
Are you upset that Newton, Zoot, Saucony, Asics, New Balance, and a slew of other companies were left out? 
it’s business… capitalism… it’s marketing… it’s the fact that kswiss bought the background advertising space i.e. notice they are the same tint and shade of smokey grey/green…
it’s whatever you want to call it but bottom line: it’s kona race day, mate, give the wtc bashing a break, please?
Well said and I agree. The challenge has been evolving the live online coverage from a losing to a positive revenue stream. More revenue means better coverage. More revenue means more ads of some kind. You can’t have it both ways. There is a reason that TV still rules for this sort of thing, because advertisers still pay massive sums of money to run commercials during sports events - and I note the neutrality of TV networks allows them to run ads for Toshiba when Dell is the event sponsor. Not so with the WTC and Ironmanlive - they are the event and the broadcaster, so they have had to find a hybrid and different model to make this work.
Site looks good and I know that they have really stepped it up behind the scenes with the live coverage this year.** **Best wishes to the whole IronmanLive crew today.