Fact or fiction (1)

Is it really that hard to distinguish fact from fiction?

http://adweek.blogs.com/adfreak/2010/05/walkingonwater-viral-fools-foolish-reporter.html

The “running on water” marketing stunt seemingly convinced a DC reporter.

:slight_smile:

H

The runner is clearly punching his feet down too hard to run on water. You have to have more of a sissor action like Tony Little on the Gazzelle machine. Having micro-paddles on the soles of your shoes doesn’t hurt either.