I posed the same question to USAT that I did in a recent post on Slowtwitch: Why should I renew my annual membership? In response, I received an email from Skip Gilbert - he has given his approval for me to go ahead and post his answer.
Your e-mail was forwarded on to me.
While I can certainly understand your need to validate the benefits of your annual membership with USAT, I am surprised that the impetus to do so came from some rather misguided rants on Slowtwitch. As a member of USAT for 15+ years, we hope that you have seen firsthand how USAT has played a role in supporting the age-group athlete.
A primary benefit must be our focus on safety and fairness. With over 3,000 events sanctioned each year, USAT has a significant role in distributing information to Race Directors on the guidelines they should follow to provide a safe and fair race. USAT and our risk management program is one of the most respected programs within the Olympic Movement and the 46 sports under that umbrella. As one of the few sports that allows athletes and general public to share a race course, our focus on safety guidelines and working with RD’s to ensure they follow them is one of the reasons the insurance industry (and communities) views our sport so favorably.
Given the explosive growth of triathlon and the recent surge by age-group athletes to join clubs and utilize personal coaches, our work in this area has focused on creating a coaching education curriculum and a complete support toolbox to help clubs launch and grow. These areas will simply provide the fundamental groundwork that will allow the sport to continue its expanding popularity across the country.
Our focus on community and creating a link to members through our media properties has received strong reviews, especially with our magazine. The value of the magazine alone is worth a portion of the membership dues. On the website, we provide a gateway to information for many individuals looking to sharpen their knowledge of multisport or to provide the basic resources needed to compete in their first event. We are working on a significant upgrade to our electronic media that will provide even greater avenues of support and resources. Add to that a rebuild of our IT platforms, we plan to launch a more dynamic membership and ranking engine later this fall.
For age-group athletes aiming to be the best, our support of National Championship events that create a Super Bowl feel for the athletes and a TEAM USA support program for those competing in a World Championship underscore our commitment to showcase this sport at the very top. While this level of racing is for a small percentage of our constituency, the impact of our efforts will help shape the sport for years to come.
John, like every business, like every organization and like every membership program, we certainly can’t please everyone. While we outline specific policies, there are RD’s out there that cut corners and we are dependent on member feedback to help us better educate those in how to produce better events. While we try to get membership cards out within days of receiving an application, there are Race Directors that take weeks to get us the paperwork. While we try to stay current in our rankings, there are races where the uploading of information is delayed due to formatting errors. My point here is that there are times when specific concerns arise through all of the variables that we embrace that might not paint USAT in the best possible light. While that is unfortunate, what would be even more so is if USAT was unresponsive to these concerns or if USAT was not continually working to ensure that these issues are a distinct minority within our structure.
To hold USAT guilty of not being worth a membership fee investment based on specific examples stated by a few of our 125,000 members would be better understood if USAT did nothing to correct those problems or if USAT did not have measures in place that attempted to avoid those concerns at the onset. The bottom line is that every athlete chooses which sport to align with, everyone chooses how that sports defines them and at the end of the day, everyone must decide if the value of the investment in that sport and its National Governing Body is there. I mentioned just a few of the almost 100 specific programs that USAT embraces annually and given our role to help fuel the multisport lifestyle, I would respectfully counter your claim that a membership in USAT is well worth the investment.
Thanks for writing.
Skip
Skip Gilbert | CEO/Executive Director | USA TRIATHLON
1365 Garden of the Gods :: Suite 250 | Colorado Springs, Colorado 80907
office :: 719.955.2801 | fax :: 719.597.2121 | www.usatriathlon.org