I think a lot of people are being too hard on WTC. If they really wanted to milk the Ironman cow they'd have a pricing scheme that goes something like:
With the understanding that it may sell out at any time. No preferred pricing at any time for volunteers or people who just raced it. No cutting in line, first come first served online entries only.
And yet they don't do that because they're good corporate citizens and friends of the entire triathlon world.
From 14 months to 12 months before the race: $5000
Up to 10 months before the race: $4000
Up to 8 months before the race: $3000
Up to 6 months before the race: $2000
Up to 5 months before the race: $1500
Up to 4 months before the race: $1000
Less than 4 months before the race: $750
With the understanding that it may sell out at any time. No preferred pricing at any time for volunteers or people who just raced it. No cutting in line, first come first served online entries only.
And yet they don't do that because they're good corporate citizens and friends of the entire triathlon world.