MadTownTRI wrote:
Credit where credit is due... this is awesome, I hope it sticks and I hope becomes a thing going forward.
I've been watching these on the trainer, and I will watch Frankfurt this weekend on my long ride. Is it TDF-level coverage? Of course not. But they've got a couple cameras on motos, have added visual splits, graphics, twitter polls, questions from the audience, and a few other things to make it more interactive.
And i'm impressed by the viewership stats.
The Austria part 1 feed has 1.7 million views. France and Austria part 2 are between 150-200k views
I know one of the long-standing memes is that nobody would watch these things... too long, too boring, etc. I doubt many make it the whole 8 hours. But I hope they find a way to monetize these broadcasts in a sensible way that strikes a balance between being sustainable for WTC while still bearable (don't want 50x repeats of the same 4 commercials) as a viewer.
Facebook and twitter is where a lot of sports are going with regards to broadcasting. MLS does one game each week on facebook and twitter now. Even the NFL is doing it this coming year I believe.
I think its smart to to do this and make it more interactive. As you noted, no one will watch for the entire race but there are ample opportunities to make it interactive.
Personally for me watching Ironman races is nothing I really value and if they did it on their website or livestream I wouldn't chime in, even for Kona. It's bland, slow progressing, uninteresting. Now make it accessible on Facebook and I might watch T1/T2 and select parts of Kona and thats probably it, but that is more the I originally would have watched.
That's a lot of races to broadcast and a lot of races to provide commentary, I am sure they are in a studio in the States somewhere doing the commentary. Hopefully they do not burn out their commentators doing this every week or so.
This could work though, probably not at the level of races they have planned for this year, but if they stick with Kona, 70.3 worlds and the regional championships this might work.
Hopefully the production cost is low and it doesn't bring more Moto traffic on course as those might be 2 big barriers.