I've gotten notices from RR sports about shoes being discontinued, when they weren't (Adidas Boost). I would not believe this particular notification, especially as the Cliftons are pretty new.

Spot

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Taco cat spelled backwards is....taco cat.

Vader: NOOOOOOOOOO!!!!

Maybe they are releasing Clifton 2? With the padded tongue and a wider toe box? Keep everything else the same. Pllllleaaaseeee!

Double Pllllleaaaseeee!!!

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<We all know that light travels faster than sound. That's why certain people appear bright until you hear them speak>

does not look like it from the Hoka website

I'd ignore it. I was in my LRS last week and they said Hoka is coming out with a Clifton version this summer that has a padded tongue. Thank goodness, my speed laces dig into the top of my foot due to the current thin tongue.

Phew. Thanks all.

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I wake up in the morning and piss excellence. --Ricky Bobby

It think their little inventory computer spits that out if the vendor changes the product code at all. I'd expect new colors coming out so the "old" shoes are being cleared out. Some shoes get listed with a year.

So basically 2014 Cliftons are making room for 2015 Cliftons. I've seen the same happen with Kinvaras. Shoes rubber does get a little bit firmer over time being stored, so they do have a shelf life.

Plus depending on payment terms, you want to move old inventory before you have to pay for it.

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TrainingBible Coaching
http://www.trainingbible.com

Talked to a hoka rep month or so ago, yes, padded tongue, lighter upper, refined sock liner and insoles glued or tacked down so they don't slide over time.