jrielley wrote:
Well looks like this race is done as a WTC race. Sad that a race so close to home where I could drive up the morning of the race is gone but also happy because the roads sucked and I am pretty sure I would have signed up for it again. But I also hear that Madison 70.3 roads were pretty bad too. So using that race as a reason to go away seemed a bit much.
http://journaltimes.com/...;utm_campaign=LEEDCC Not surprised at all by this, but thought they would have at least finished the contract, thought it had one more year?
Anyway, the article states that 3 factors lead to this:
1. Low reg numbers
2. Poor roads
3. Madison 70.3
But then there is this....
"According to Ryan Richards, who was race director of the Ironman 70.3 Racine, there were 1,689 entered for this year’s event — 545 fewer than 2016 and 981 fewer than the 2,670 who participated in 2014. The current attendance is simply not financially viable for WTC, Richards and Real Racine officials stated."
So, is 1700 the ballpark number for a worthy profit for WTC 70.3 races? If so, I feel more Ironman events might be on the chopping block soon. I still feel a sizable contraction in North America is coming.
I've said it before and I'll say it again WTC's production cost is much higher than many realize. Where people think they make a crazy profit on race reg fees, I say it's more on the merch and everything else they sell. Races are expensive, WTC production is expensive. They are not making millions of dollars at races that sell 1000-1500 bibs.