Yes! That's the most exasperating part of it. They had a clear market advantage, huge brand value, and all they had to do was treat customers with a modicum of respect.
Having grown up south of Rochester, NY, it brings to mind Kodak. They invented the digital camera in 1975. In 1975!
But instead of looking forward, they chose to cling to quarterly sales bonuses based on film - and in the process produce massive amounts of "acid rain" to eastern Canada (on behalf of Americans in general, and upstate New Yorkers in particular I'd like to offer a sincere apology to our esteemed Canadian neighbors.). Then, much to their shock, they got their asses handed to them. It pays to look up once in a while.
I'm aware that Racermate faced challenges outside of their control, and I'm sure there were good people working there, but their leadership displayed the vision and competence of a wingless bat.
Having grown up south of Rochester, NY, it brings to mind Kodak. They invented the digital camera in 1975. In 1975!
But instead of looking forward, they chose to cling to quarterly sales bonuses based on film - and in the process produce massive amounts of "acid rain" to eastern Canada (on behalf of Americans in general, and upstate New Yorkers in particular I'd like to offer a sincere apology to our esteemed Canadian neighbors.). Then, much to their shock, they got their asses handed to them. It pays to look up once in a while.
I'm aware that Racermate faced challenges outside of their control, and I'm sure there were good people working there, but their leadership displayed the vision and competence of a wingless bat.