LOL, who did that?

To answer your question, I trust Slowman's integrity absolutely. He tells it as he sees it, criticises IRONMAN (TM) for their abuse of the ecosystem, and isn't afraid to make decisions that commercial publications would not.

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'It never gets easier, you just get crazier.'

Just seeing the title, my first thought was, laughing of course - Of course he did; he sold QR, didn'the he?
But that icon is funny.